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more on Obama vs. Clinton and the Moral Foundations of their supporters

Posted by Ravi
On February 13th, 2008 at 11:02

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Posted in moral psychology, political psychology, yourmorals.org

I shared this post with my colleagues and was asked if the result (Hillary supporters are “loyal” or structure oriented democrats who score higher on authority/ingroup/purity) would hold for just democrats or just people who are very interested in the election. It turns out that the pattern does indeed hold when we just include self described liberals (group 1 = Obama more favorable, 2=Clinton more favorable)….

Liberal moral foundation scores - Clinton vs. Obama

…but the opposite pattern occurs for self described conservatives…

Conservative moral foundation scores - clinton vs. obama

This perhaps confirms conventional wisdom that more conservative people dislike Clinton, but that “loyal” liberals like her as opposed to liberals who believe less in loyalty and other structure oriented moral foundations. Clinton is, after all, an integral part of liberal structure.

I also ran the analyses by level of interest in the election and it seems like these results are driven by those who are “very interested” in the election.

Very interested in obama vs. clinton

One Response to “more on Obama vs. Clinton and the Moral Foundations of their supporters”

  1. jon haidt Says:

    Ravi,
    very interesting. I wonder if regression analysis would give cleaner results here. It does seem that clinton supporters always show the more liberal profile. What would happen if you compute a difference score between liking for clinton and liking for obama, and then use that as the DV to be predicted in a regression equation that includes politics and all 5 foundation scores. Which foundations predict the difference when politics is included in the equation?

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